Since I’m Canadian, and an SEO, I thought it only appropriate to weigh in with a few additions to this funny article entitled “Why Canadians are the Best SEOs“. Here are a couple of examples to set the stage if you don’t feel like clicking through:
– “Canadians are disturbingly clean, a trait that helps when it comes to coding, authoring content and sending emails. Plus, a virtual work environment is more natural, as it creates very little refuse.”
– “Precision strikes in games like hockey and curling has given Canadians the uncanny, catlike reflexes necssary to identify links, keywords and crawl errors.”
… it continues in much the same predictible vein. Noticeably absent are eskimo, moose, poutine and Kraft Dinner references. But a solid effort none-the-less. And now, my bullets of addition:
– Canadians like to fight, and often pull their opponents’ shirt over their head to allow for easy pummeling. This is somewhat akin to an SEO pointing at page views as opposed to unique visitors during monthly reports to clients.
– It’s tough to manage client expectations in SEO due to the slow nature of measurable results. If you’re working with Canadian clients, build links in the fall and then allow rankings to gradually increase while you’re all in an hut ice fishing anyway.
– Search engines have a relevancy algorithm to ensure visitors will find the best products possible. Tim Hortons’ now has a clearly labeled menu at most drive-throughs.
– Link-baiting has become a major focus of SEO, namely including useful content on your site that attracts and encourages other webmasters to link to you. Canadians learn this strategy way back during childhood whilst trapping muskrats along the riverbank. Just substitute the word ‘useful’ for ‘tasty’.
– Canadians like to drink, usually prior to the fighting, which entails spending lots of money on a product (probably Labatts) that will leave them with nothing but a headache, a fat lip and remorse the next day. Again, very similar to most SEO shops.
After speaking so fondly of my industry of choice, you may be wondering – Dave, are you aware that there’s always work at the Post Office? Yes, I’m just kidding. Hiding from the sometimes awful truths of your workplace doesn’t do anyone any good. Unless you’re like a spy or something.
Anonymous
What is an SEO?
Dave Pye
Search Engine Optimizer.